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	<title>RnaLabs &#187; Philosophy</title>
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	<link>http://www.rnalabs.com</link>
	<description>A User Experience Consultancy</description>
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		<title>Why Less is Better than More</title>
		<link>http://www.rnalabs.com/archives/45</link>
		<comments>http://www.rnalabs.com/archives/45#comments</comments>
		<pubDate>Tue, 16 Jan 2007 19:58:43 +0000</pubDate>
		<dc:creator>James Marzano</dc:creator>
				<category><![CDATA[IA]]></category>
		<category><![CDATA[Mobile UX]]></category>
		<category><![CDATA[Philosophy]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[User Experience]]></category>

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		<description><![CDATA[Barry Schwartz, author of the book The Paradox of Choice, has some insight and research into how people make choices and filter the number of choices they have.
I&#8217;m interested in the ramifications of Barry&#8217;s book on information architecture and website design.
In a nutshell, the author asserts that we&#8217;ve always thought people should have more choices [...]]]></description>
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		<title>Nice graphical quote of the day</title>
		<link>http://www.rnalabs.com/archives/37</link>
		<comments>http://www.rnalabs.com/archives/37#comments</comments>
		<pubDate>Thu, 21 Sep 2006 00:08:11 +0000</pubDate>
		<dc:creator>James Marzano</dc:creator>
				<category><![CDATA[IA]]></category>
		<category><![CDATA[Philosophy]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[User Experience]]></category>

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		<title>Defining User Experience</title>
		<link>http://www.rnalabs.com/archives/33</link>
		<comments>http://www.rnalabs.com/archives/33#comments</comments>
		<pubDate>Fri, 09 Jun 2006 17:28:43 +0000</pubDate>
		<dc:creator>James Marzano</dc:creator>
				<category><![CDATA[IA]]></category>
		<category><![CDATA[Philosophy]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[User Experience]]></category>

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		<description><![CDATA[Somewhere between counting the firings of neurons and calculating profit and loss statements is a useful set of boundaries that define what to consider in a design process, and it&#8217;s not just making things easy to use. Usability does not equate to user experience. The specific boundaries vary with each product, audience and situation. I [...]]]></description>
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		<title>Usability Cost-Benefit</title>
		<link>http://www.rnalabs.com/archives/29</link>
		<comments>http://www.rnalabs.com/archives/29#comments</comments>
		<pubDate>Tue, 16 May 2006 01:03:19 +0000</pubDate>
		<dc:creator>James Marzano</dc:creator>
				<category><![CDATA[Philosophy]]></category>
		<category><![CDATA[Usability]]></category>

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		<description><![CDATA[&#8220;Usability cost-benefit data shows that including usability in product development actually cuts the time to market and increases sales because usability and ease of use build quality into products and catch many expensive problems early on in the cycle when they can be addressed at lower cost. Finally, working with users from the beginning of [...]]]></description>
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		<title>Quote of the Day</title>
		<link>http://www.rnalabs.com/archives/20</link>
		<comments>http://www.rnalabs.com/archives/20#comments</comments>
		<pubDate>Mon, 27 Jun 2005 17:38:44 +0000</pubDate>
		<dc:creator>James Marzano</dc:creator>
				<category><![CDATA[Philosophy]]></category>

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		<description><![CDATA[Progress means simplifying, not complicating.
-[Bruno Munari->http://www.dolcevita.com/design/designers/munari0.htm]
]]></description>
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		<title>What is good design?</title>
		<link>http://www.rnalabs.com/archives/13</link>
		<comments>http://www.rnalabs.com/archives/13#comments</comments>
		<pubDate>Thu, 26 May 2005 00:47:42 +0000</pubDate>
		<dc:creator>James Marzano</dc:creator>
				<category><![CDATA[Philosophy]]></category>

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		<description><![CDATA[Tough question but it&#8217;s easy to make things difficult to use.  It&#8217;s the easy way out in the project when you don&#8217;t take sufficient time to design things right the first time.  We&#8217;ve all used products built like this, at least for a while until they hit the trash can or got forgotten. [...]]]></description>
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		<title>Our philosophy</title>
		<link>http://www.rnalabs.com/archives/5</link>
		<comments>http://www.rnalabs.com/archives/5#comments</comments>
		<pubDate>Thu, 19 May 2005 00:47:49 +0000</pubDate>
		<dc:creator>James Marzano</dc:creator>
				<category><![CDATA[Philosophy]]></category>

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		<description><![CDATA[At RNA labs, our goal is to create valuable, compelling, and empowering experiences for our customers. As the disciplines of human-computer interaction, usability engineering, information design, and traditional graphic design continue to blend and blur we apply a cross-disciplinary focus in creating innovations grounded in fundamental human needs.
Internet websites, networked media, user interfaces and other [...]]]></description>
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